2009 Model Lineup to Include Special Limited-Edition Anniversary Model

MEDINA, MN (July 15, 2008) – Victory Motorcycles will officially kick off its 10th Anniversary Celebration later this month by introducing its 2009 model lineup at www.victorymotorcycles.com.

Motorcycle enthusiasts can log onto the Victory website for their first look at the new models – including a very special, very limited-edition Victory model! This bike will turn heads and roll up the miles with its nod to Victory history and the full complement of cutting-edge features.

So visit www.victorymotorcycles.com as Victory begins to celebrate “10 Years of Looking Ahead!” The exact date for the online model introduction will be released soon. Visit the Victory website for release dates and additional details.

About Polaris
With annual 2007 sales of $1.8 billion, Polaris designs, engineers, manufactures and markets all-terrain vehicles (ATVs), including the Polaris RANGER™, snowmobiles and Victory Motorcycles for recreational and utility use. Polaris is a recognized leader in the snowmobile industry, one of the largest manufacturers of all terrain recreational, utility and side-by-side vehicles (ATVs) in the world, and rapidly making impressive inroads into the motorcycle cruiser and touring marketplace under the Victory® brand. The Victory Motorcycle division was established in 1998, representing the first all-new American-made motorcycle from a major company in nearly 60 years. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships. Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII,” and the Company is included in the S&P Small-Cap 600 stock price index. Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com.