All Proceeds Benefit Families Affected by the Fort Hood Tragedy
MEDINA, Minn. (Dec. 4, 2009) – Victory Motorcycles announced today that it will auction two motorcycles to benefit families and soldiers impacted by the Fort Hood tragedy. A custom Victory Kingpin 8-Ball and a Victory Hammer S were designed in honor of the men and women of the U.S. Armed Forces and donated in response to the tragic events of a month ago.
“We certainly appreciate the freedom to ride though this wonderful country, and that freedom comes with a price,” said Mark Blackwell, vice president of motorcycles. “We at Victory Motorcycles and Polaris Industries are proud to support those who have made the greatest commitment to this country, and we thank them for their dedicated service. It was a unique experience to build these two American motorcycles that represent the freedom, quality and lifestyle of our country that our Armed Forces protect each day.”
Victory Motorcycles’ Industrial Design Team outfitted the Victory Kingpin 8-Ball and the Victory Hammer S in military schemes that honor current and veteran American heroes. The Victory Kingpin 8-Ball was painted in the traditional olive drab and features markings reminiscent of past decades. The Victory Hammer S features a design scheme that reflects the modern military.
The auction is another component of Victory’s Full Throttle Salute, a program that offers enlisted and former military men a women the opportunity to purchase a new Victory motorcycle at a reduced cost.
“We know that a pretty significant number of our Victory owners are current or former military personnel,” said Blackwell. “We receive letters and communications from many of them and so we were very proud to recently announce a program to offer our support and say ‘Thank You’ to the men and women of the US Armed Forces.”
The eBay charity auction will culminate, appropriately, on Memorial Day of 2010. Bidding for the bikes will start at $10,000. For images of the customized bikes and more details about the auction next spring please visit: www.victorysalute.com.
About Polaris
With annual 2008 sales of $1.9 billion, Polaris designs, engineers, manufactures and markets off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER(tm), snowmobiles and Victory motorcycles for recreational and utility use, and has recently introduced a new on-road electric-powered neighborhood vehicle.
Polaris is a recognized leader in the snowmobile industry, and one of the largest manufacturers of ORVs in the world. Victory Motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive inroads into the cruiser and touring motorcycle marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.
Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.
Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com.
